About: Cirrus Streaming

   (click the image to enlarge) Rapid growth in social media and online video advertising is driving increases in the global display advertising market, which is forecast to rise by 20% annually from 2011 through 2014, according to a June 2012 forecast from ZenithOptimedia. The forecast calls for display advertising to account for 40% of…

Check out the latest internet growth trends in general from Kleiner, Perkins, Caufield and Byers. Click here to download the latest report showing rapid adoption of mobile still in early stages ....and a whole lot of great information on how nearly everything is being "re-imagined" by the internet. You, out there in radio land, are…

Earn additional revenue from US and international desktop and mobile listeners with video pre-rolls, video replacement spots and rich media banner ads via our radio streaming players. Our Ad Delivery Network provides ads to listeners worldwide. If you have read any of our recent blog and news articles, then you know that mobile and desktop…

Do you have your own custom iPhone and Android apps for your station? If not, please contact your account representative immediately to get yours for free. It's super easy; all you need to do is fill out a simple worksheet, which your account rep will send you. You should be taking advantage of the tremendous…

 In-car listening is growing at a fast pace! The latest news from The Infinite Dial 2012 by Arbitron/Edison Research shows that the number of listeners who use their cell phone to listen online while in their cars has increased by over 50% from last year. Over 17% of radio listeners now use their smartphone to…

By 2013, geotargeted display ad revenue is forecast to reach $1.9 billion, up from $879 million spent on banners in 2008-a compound annual growth rate (CAGR) of 16%-according to BIA/Kelsey in a recent report. Localized ads, comprised primarily from numbers from the SMB market, will see the highest growth with a CAGR of 66%. Securenet's…

Check out these widely-used features! Have you checked out the Stream Notifications feature? This feature allows you to receive notifications when your stream and/or DCS goes down and comes back up, to aid you in troubleshooting potential issues. It's widely used by many station owners and managers and it's located at the top-right section of…

We took a team for a week off from our busy schedule here at streaming headquarters worldwide to visit the NAB (National Association of Broadcasters) show in Las Vegas last week. The show was quite impressive indeed, taking up all available space at the Las Vegas Convention Center. Although the majority of floor space is…

We've just launched our new streaming stats and metrics section, tracking all listener habits by day-parts, giving you valuable demographic information. In the past, you may have noticed the ability to see listener stats, but we've revamped this to display in-depth metrics... another feature that makes your job easier! Our stats program allows you to…

The weekly online radio audience jumps more than 30 percent in the past year says new Arbitron Edison research study, "The Infinite Dial 2012." The report, just released on Tuesday, shows an extremely positive outlook for today's online radio broadcaster. "The weekly audience of all forms of online radio is now at an estimated 76 million…

 "Is internet radio dead?" was the header on several news and blog sites this week. DO NOT BE ALARMED! They (bloggers and pundits who many times are vaguely aware of the real facts) were talking about the Pureplay-for-pay stations like Pandora and Spotify. Pandora's stock has slid from $16.50 a share and is most likely…

Myth: “Online streaming is not a critical need for my station.” Fact: Online streaming should be a mission-critical part of any radio station’s arsenal of marketing tools. Listeners have come to expect their favorite station to be streaming online on their desktop, and their mobile phones. If you are not streaming, your competition is already…

With TuneIn, people can listen to live local and global stations from anywhere, even if they are on the other side of the world. TuneIn is a radio stream aggregator that pulls in over 50,000 stations from all over the world, and is one of the biggest providers of radio streams to internet devices, desktops,…

Now You Knew This All Along, Right? According to BIA/Kelsey, local radio stations saw a 15.1 percent increase to $439 million for total industry online revenues for 2011. With the 1st qtr of '12 coming to a close, they expect similar growth to continue for the rest of the year with a compounded annual growth…

The Latest Growth Area In Online Streaming? Advertising! If you haven't been living in a cave or under a rock, then you are probably aware of the latest buzz about online music, radio streaming, listener sites, etc. Sites like Pandora, Spotify and Rhapsody have become popular names for the pure-play subscription model. Terrestrial stations and…

Are You on Version 4 with AAC+? Our latest Version 4 player system encodes in AAC+, which is twice the quality of an MP3 or Windows Media stream. If you are not streaming with our latest version player, it's a cinch to upgrade. Although we stream in Windows Media and MP3, AAC+ is far superior…

Stream Monitoring Have you seen our newest feature? It is already being widely used by many station owners and managers. It's our new "Stream Down" notification feature and it's located at the top-right section of your main Control Panel page above the tab marked "Stream Notifications." Check it out....it's a very useful feature and one that…

Free iPhone and Android Apps Sign up for your free Android and iPhone mobile apps to provide to your listeners. You can really brand your name, create credibility and build loyalty with these listener-interactive apps that stream your station and broadcast in a high-quality AAC+ stream. Our Ad-delivery Network also gives you the option to…

Special Promotion For The Month of February Do you have a friend, associate or industry partner that needs our streaming services? If you do know of anyone, and you send us a referral, you will RECEIVE A 2-MONTH CREDIT TO YOUR ACCOUNT equal in value to the plan that is signed up for, not exceeding…

Are you using social media to extend your reach and cater to today's listener? If you aren't, then you aren't keeping up with your competition either, because many stations today have learned to embrace the new media (not so 'new' anymore), and integrate it into everything they do, on-air and online. You may be using some…