Category Archives: Blog

Have Unsold Inventory? Let Us Fill It!   We have available on-air campaigns you can start running immediately. If you have unsold inventory, let us know right now! We are partnered with several networks to provide commercials that you can use to fill your available spots, allowing you to monetize all of your airtime. We have paid…

Customize Your Cirrus® Player Skins Did you know you can upload your own custom skin/background for your Cirrus® Player? You can do it right in your Radio Control Panel, under the green "Desktop Player" tab. Create a custom player skin to highlight your station's logo, design, brand, match your station's website, etc. You can even offer…

On our version 6 Android app, you can choose between 7 flat-style color schemes: turquoise, gray, purple, blue, yellow, green, and salmon. You can choose the color that best matches your station right at the bottom of our app worksheet. If you haven't completed the worksheet to upgrade your Android app, you should do it now. If you…

Enhancement -- Custom Playlist Widget Width Our embeddable playlist widget now allows you to specify the width before generating the code. You can customize the size so that it fits nicely within your site, to any width you need. It still shows the last 20 songs played. This can be accessed via your Radio Control Panel, under the…

We just released our new Android app (version 6). This app is a lot smoother and fluid, and has a brand new flat design style with sleek navigation. It has many of the same features and functionality as version 5... but we've just perfected them. Click here to upgrade your Android app right now! We will…

Run ads from our Ad Delivery Network on your station's website!   In case you missed last week's email or forgot to contact us...   Earn even more additional revenue with our Ad Delivery Network by running banner ads on your station's website. Do you have additional space on your station's website that could be filled…

Do you want to embed your Cirrus® Player onto your station's Facebook page? Embed a 'listen live' button at the top of your station's Facebook page for easy access to your player. Your listeners can always go to your website to open your player, but give them another way to access it. Everyone is attached to…

Cirrus® Console Radio stations and broadcasters can use our free Cirrus® Console that includes our DCS (Data Capture Software), encoder, and Mixxx playlist program that all work together under one shell. You can choose to just use our Cirrus® Console without Mixxx if you already have your own automation software or playlist program. You simply install,…

Facebook Facebook is a great tool to get listeners on your player. You can use your station's Facebook page to prompt and direct listeners to go to your desktop player or download your mobile streaming apps. You can also incorporate a social media contest linking to your player, driving more user interaction. Embed your Facebook feed…

Don't focus on the wrong chip! Voice-over-IP (VoIP) is nothing new, of course, but so far it's been regarded merely as an add-on to America's regular, analog-based copper and cellular voice networks -- networks that are currently maintained as a matter of legal requirement. The FCC isn't necessarily such a stickler for tradition, however, as it is…

Take Advantage of Your Player's Deals and Coupons Feature Properly optimize and take advantage of your deals and coupons section within your Cirrus™ Player. This is a powerful tool to promote your sponsors' & station's special offers. Change coupons and deals daily, weekly, or monthly.  PRINTABLE COUPONS   Upload a large-sized coupon image or PDF,…

New Weather Player App  We have updated the weather app on the Cirrus™ Player. It is simple, done in 'flat' design style, uses geo-coordinates to display weather area, and shows weather in Celsius as appropriate, depending on where the listener is from. Listeners are able to click to open full weather details in a new browser window.…

Did you know...  Our Cirrus™ Player comes fully-loaded with features that you can turn on or off anytime in your Radio Control Panel. Which feature is your favorite? Here are four of our widely used features. Are you using any of these? Top Menu Buttons and Content You can create up to 5 buttons that run…

With the end of the year just around the corner, advertisers are blasting the advertising world with end of the year and holiday specials. "The Unharnessed Revenue in Online Streaming" is our 11-page guide that summarizes the growth of online ad spending and how you should be utilizing your Cirrus™ player's ad space to maximize revenue potential.…

Just a reminder to make sure you're upgraded to the Cirrus™ Player   If you still haven't upgraded to the Cirrus™ Player, you're missing out on great features and more ad revenue potential. The player is designed to keep your listeners on your player for longer and is optimized for better ad visibility. Its ability to be…

Music Discovery Still Dominated By Traditional Radio  Even though technology is rapidly changing the way consumers listen to radio, traditional tune-in remains strong and vibrant. Tech advances like satellite stations and online streaming services have certainly gained the spotlight in recent years, but traditional radio continues to attract the biggest audience. According to Nielsen's most…