If you are a radio professional these days, you are no doubt not only aware of the growth of online streaming, but also aware of the growth of online advertising, including mobile. Our system not only allows you to take advantage of this growth, but allows you to smartly target specific areas of listeners using…
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How to Promote your Online Streaming
The great thing about streaming your broadcast online is, anyone, anywhere can listen. With the tremendous number of listener sites, Pandora, competing stations, etc., you can't expect your listeners to always remember they can listen to your broadcast online or on-the-go, so you have to constantly remind them. It's just like anything else; you have…
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2012: Great Listener-interactive Features With Many More on the Way
As we tear into 2012, we have a lot of great things on the drawing board of our clients' future. We have a diverse team of developers and programmers hard at work to continue to make improvements, enhancements, and innovations in our online streaming services for our clients around the globe. There are so many…
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Are You Prepared for What’s in Store in 2012?
A major growth area in 2011 was the increase in mobile streaming and the expansion of the radio beyond the traditional dial and desktops, to cars, devices and the increasing demand of streaming smartphone apps loaded with listener-interactive features. The demand for mobile streaming correlated with the increase in smartphone usage, and there will be an even…
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