Earlier this month, the Internet Media Device Association, also known as IMDA, announced the release of a standard for internet radio players, called IMDA Profile 1, to align competing technologies. With the constant growth of internet radio, IMDA’s aim is to “reduce time to market and marketing risk by removing the prospect of rival technology…
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Benefits of Streaming Your Station
Consider these online growth facts and statistics... Online listener segment continues to grow, and aggregate listening hours grew by a whopping 37.6% to 6.67 billion hours in 2008 (AccuStream iMedia Research). Extending market reach and name branding to the workplace and home PCPotential listeners spend a lot more time in their office or workplace than…
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