As of the latest Arbitron Radio Today 2009 Report . . . (9-2009)
Only 48% of all FM stations are streaming
Only 32% of all AM stations are streaming
Classical stations are the most likely genre to stream their programming – 82% of classical stations are streaming online. Then, Contemporary Christian, CHR, Alternative and AAA formats are most likely to be streamed.
As a point of interest, only 52% of news/talk stations and 48% of talk/personality stations are streaming online. Those stations aren’t required to pay SoundExchange for performance music royalties, which keeps some broadcasters from streaming, so it’s surprising that they’re not streaming online.
Source: Arbitron 2009 Radio Today – How America Listens to Radio
